Eye Pro, Inc. Recommends Pushing Tanning Eyewear for Summer

As a tanning salon owner you know two things for sure: protective eyewear is a must, and summer is the dreaded slow season. It’s important to keep your salon regarded as one that promotes smart tanning practices, requiring all tanners to have appropriate goggles or eye covers for their sessions. It’s also important to keep your salon thriving during the months that typically see declines.

Brenda Fishbaugh, president of Eye Pro, Inc. shared an interesting game plan on IST Magazine’s site about pushing indoor tanning eyewear during the summer months, the methods for it and why you should be doing it now particularly. The blog post can be found here. Eyewear may seem like such a minuscule player in the tanning business, but it actually plays a huge role in a few ways.

July through September can be challenging for tanning salon owners who are prepared for business to slow down month by month until the BBQ’s and beach days come to an end. Creative product promotions, like the ones mentioned in Brenda’s post, are one of the effective ways salons can keep customer’s coming in and making purchases. Check out ProSun’s blog on Surviving Slow Season for more tips on beating the sun’s heat this summer.

Another reason to promote eyewear this season is because you have diversified your salon with services like red light or spray tanning. Neither of these services necessarily require protective eyewear the same way indoor tanning does, but it’s certainly still advised for the best experience and results. Eye Pro Inc. offers options that are designed specifically for use with these UV free beauty services. You should suggest that customers purchase a new pair of disposable Wink-Ease sunlessCLEAR eye covers before every spray tan for comfortable and FDA recommended protection, or Wink-Ease Dark covers before red light sessions.

Indoor tanning without proper eye protection can have serious short and long term effects on an individual’s vision. More information covering the dangers of tanning without eye protection and how you can educate your customers on the importance of eye safety can be found here.

Mandatory eye protection for your customers not only puts your salon at a higher ethical standard but can help improve your sales this slow season and beyond. Contact ProSun today to update the protective eyewear in your salon!